Exclusive collection at Le Bon Marché

Selective retailing


From January 10 through February 21, 2015, Le Bon Marché is partnering with the concept store The Webster Miami to create an exclusive collection. The two stores invited an array of designers to revisit some of their iconic pieces, creating them in white especially for the event.

In January 1873, the visionary founder of Le Bon Marché Aristide Boucicaut created the first “White Month”, a winter event that has become an institution. During a limited period, special goods go on sale, all in the immaculate color of snow. The renowned department store is carrying on this tradition in 2015 by creating an exclusive collection in collaboration with The Webster Miami.

The two stores have enlisted more than 50 designers. Among the unique pieces are a Lady Dior bag in white lambskin with a silver metal handle, a Louis Vuitton Capucine bag in white leather and lizard, and an English embroidery dress from Marc Jacobs.

The collection will be available from January 10 to February 21 at both Le Bon Marché and The Webster Miami in spaces specially designed for the event.