Green Week 2017: Eco-design of products
LVMH
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Eco-design is a pillar of the LVMH Group’s environmental policy in order to reduce the environmental impact of products throughout their life cycle. A variety of roles and skills contribute to eco-design, which is a priority at all our Maisons.
Eco-design both inspires creativity and saves money, enabling the LVMH Group to reduce its environmental footprint while driving innovation and sharpening competitiveness. To design products that are as sustainable as possible, LVMH has developed an ever-expanding range of resources for teams in charge of design, development and marketing.
These tools include an application that calculates the environmental performance index (IPE) and an online materials library containing hundreds of innovative and environmentally-friendly materials suited to the luxury industry. LVMH Maisons also draw on other forward-facing technologies such as digital design and 3D printing.
Alongside these tools, training is also essential to promote eco-design, enabling teams to learn about life cycle analysis, to better understand the opportunities created by eco-design, to measure potential added value and, in general to think in terms of sustainability in creating products. A training session called “Eco-designing the luxury of tomorrow” is available to all employees involved in product development, regardless of their sector, from creatives to R&D specialists. “I think this training is essential in my current position and also very helpful for developing my skills. I’ll be able to put several of the concepts into practice, including the notion of pollution transfer, which is useful in making decisions,” says Loic Zaradzki, Construction Procurement Manager at Parfums Christian Dior, who took part in one of the training sessions.