Dornoch Firth estuary, Scotland © Glenmorangie
For its fourth day, Green Week remains in Brussels. After discussing investment in sustainable innovation yesterday, today’s focus is on protecting our oceans. Several of our Houses are involved in a number of groundbreaking initiatives.
The business activities of LVMH Houses are not directly linked with the world’s oceans. We are nonetheless committed to combating climate change – and saving our marine ecosystems – by reducing our greenhouse gas emissions in areas such as lighting, eco-buildings and green transport.
In Scotland, Glenmorangie is closely involved in the conservation of the Dornoch Firth, an estuary which has been designated as a special protection area (SPA). Glenmorangie released a limited edition single malt whisky in 2014 with the name “Dornoch”. All profits from the sale of the whisky are donated to the Marine Conservation Society, which Glenmorangie partnered in 2015 as part of a scientific research program to preserve and sustain the estuary’s ecosystems.
Meanwhile, Kenzo has been raising awareness about the threats to our oceans. The House launched a special collection called “No Fish No Nothing” in 2014, with the profits going towards the Blue Marine Foundation. Kenzo has forged a long-term partnership with the charity, which combats overfishing and marine pollution.