© Gaia Bonanomi
During SHOW ME event in Milan, LVMH spotlights how its new Métiers d’Excellence initiatives contribute to preserve and pass on unique savoir-faire in Italy.
Following its first edition of “SHOW ME” last year in Florence, this second edition in Milan reaffirmed the importance of the Italian ecosystem in sourcing Creativity, Craftsmanship and Client Experience métiers at LVMH – Italy being home to six of the Group’s iconic Maisons (Bulgari, Acqua di Parma, Loro Piana, Fendi, Pucci and Cova), as well as 31 manufactures. The Group’s commitment to transmit and safeguard savoir-faire and support a new generation of skilled talents through its Métiers d’Excellence initiative is crucial considering the shortage of talents in professions such as luxury retail or high-level hospitality. The Altagamma Foundation estimates that by the end of 2026 there will be a shortfall of 346,000 people in Métiers d’Excellence in Italy, including 94,000 in the fashion and leather goods sector and 36,000 in hospitality, acquiring those skills is a great opportunity for employment.
During SHOW ME in Teatro Lirico Giorgo Gaber in Milan, the Group showcased a year of new initiatives by LVMH to raise awareneness, valorize its Métiers d’Excellence (representing 7,000 talents out of its 12,000 Italian workforce) and train talents to safeguard and help pass on these unique skills in Italy.
From the opening with Alexandre Boquel, Director of Métiers d’Excellence LVMH, to the conclusion by Toni Belloni, LVMH’s Group Managing Director, all participants emphasized the key role played by Italy craftsmanship within LVMH, which collaborates with a network of 5,000 suppliers and subcontractors, representing over 200,000 people.
Guest speaker Carlo Capasa, President of Camera Nazionale Della Moda Italiana, announced on this occasion that the Group will be launching an Italian Craftmanship Prize, in partnership with Fendi, Camera Nazionale della Moda Italiana and Confartigianato to support craftsmen from all over the country.
SHOW ME was also the occasion to showcase the 100% Italian collaborative work by artist Francesca Pasquali and craftswoman Simona Iannini who created the second yearly artistic commission by Métiers d’Excellence LVMH, aiming to create new conversations between Art and Craftsmanship.
“LVMH’s Métiers d’Excellence initiative around learning and training in creativity, craftsmanship and client experience is a long-term commitment at the heart of our human resources philosophy. It highlights the essential role our talents play in the performance and development of our Group, and we hope it will keep attracting a new generation to our Métiers, especially in Italy. In this country, we expect to recruit over 2,000 people in these professions over the next two years, and we are delighted that there is already a community of 2,000 apprentices that have been trained through the Institute of Métiers d’Excellence, in 6 countries since 2014.” says Chantal Gaemperle, EVP Human Resources and Synergies of the LVMH Group.
METIERS D’EXCELLENCE LVMH IN ITALY: A ROBUST STRATEGY THAT SHOWS RESULTS
7,000 people practice Métiers d’Excellence at LVMH in Italy. LVMH wants to recruit over 2,000 talents in Métiers d’Excellence in Italy by the end of 2024. All information can be found on: youandme.lvmh.it.
Métiers d’Excellence LVMH has the ambition to offer lifelong learning in Creativity, Crafts and Retail from middle-school to end of careers, through different programs:
Raising awareness from a young age
- With the “Excellent!” program, LVMH aims to inform on these exceptional professions’ existence among middle school children, change their perception and inspire vocations.
- In one year, it has helped raise the awareness of over 700 pupils from “scuole medie” in partnership with six Maisons (Bulgari, Berluti, Celine, Dior, Fendi, Loro Piana).
Guiding students and job seekers towards LVMH’s trainings and job offers
- Introduced in France this year, the “You and ME” tour will be rolled out in Italy in 2023. It will stop in Firenze, Padova and Novara to give an access to Métiers d’Excellence Institute training programs and LVMH’s Maisons job offers. During this Tour, visitors will have the opportunity to meet internal talents, see know-how demonstrations, and be coached by HR from our Maisons.
Educational outreach for Métiers d’Excellence targeting younger generations and people seeking reskilling opportunities
- Thanks to the Métiers d’Excellence Institute active in Italy since 2017, the Group has trained 400 apprentices in the country.
- The 2022-2023 year has a record-breaking cohort of 186 apprentices in Italy who will benefit from ME Institute programs.
- Last year’s cohort (2021-2022):
- 99% obtained their diploma
- 72% obtained their “Certificate of Excellence”
- 76% work in their field of training and a great majority within LVMH’s Maisons and their ecosystem of partners
- In the country, the ME Institute currently has 14 different training programs in Italy with a work/study format and is working with 15 partner LVMH Maisons. three new trainings programs in 2022-2023 for:
- Eyewear métiers with Thélios and Louis Vuitton, Certottica and ITS Cosmo.
- Hospitality métiers with Belmond
- Leathergoods métiers with Fendi, thanks to a partnership with “Adotta una scuola” (adopt a school) program created by the Altagamma Foundation to support Italy’s remarkable craft savoir-faire.
Offering training to LVMH Group employees throughout their careers
- Launch of an internal leathergoods pattern making school in Italy in January 2023
Recognizing internal talents
- “Les Virtuosos LVMH”’s program was created last year to celebrate those who have attained an exceptional mastery of their métier within LVMH.
The second cohort includes 62 Virtuosos worldwide, and 20 in Italy, who embody unique savoir-faire They will benefit from a personal development program and have an active role in passing on their craft
- A video series called “The story Behind ME” also highlights talents from Métiers d’Excellence and their skills.
Supporting savoir-faire outside the Group
- In February 2023 Métiers d’Excellence LVMH will launch an Italian Craftmanship Prize, in partnership with Fendi, Camera Nazionale della Moda Italiana and Confartigianato to support craftsmen from all over the country.
This year’s second artistic collaboration of Métiers d’Excellence LVMH is 100% Italian with an art piece created by craftwoman Simona Iannini and artist Francesca Pasquali, which was presented during the “Les Militantes” side-event of Art Basel Paris in October 2022. This piece, named « Punto Plastico” is a triptych where PVC, a modern material, is intersected with natural fibers thanks to the old Italian technique of “tombolo aquilano”.
SHOW ME event in Italy
The second SHOW ME event in Milan, welcoming 400 guests including Maisons CEOs, comes ten days before its Paris edition, welcoming an impressive lineup of participants from both inside and outside the Group to the stage. They included Toni Belloni, LVMH Group Managing Director, Alexandre Boquel, Métiers d’Excellence Director, Carlo Capasa President of Camera Nazionale della Moda Italiana, Jean-Christophe Babin, CEO of Bulgari, as well as virtuosos, craftsmen, artists, teachers and apprentices who shared personal perspectives on how essential the savoir-faire embodied by these métiers is to them and the Group.
This celebration is aligned with the “WE for ME” Worldwide Engagements for Métiers d’Excellence pact signed in July 2021 by the CEOs of LVMH Maisons, signaling their continuing commitment to preserving and promoting these exceptional professions.
After the show, the second part of the event showcased creations, tools and personal stories by Italian apprentices and virtuosos during a special exhibition.