Reinventing luxury at Station F: Discover Season 7 of La Maison des Startups LVMH
LVMH’s entrepreneurial spirit is key to ensuring the Group’s long-term vision and ability to constantly renew itself. La Maison des Startups LVMH serves this ambition by empowering the Group’s talents to collaborate with startups to build together innovative solutions for tomorrow’s luxury. From over 400 applications, 23 new startups have been selected to join La Maison des Startups LVMH! Discover Season 7.
The future of Luxury
Launched in April 2018, La Maison des Startups LVMH is one of the Group’s business accelerators and a fast-track for startups to navigate the luxury universe. At Station F (the world’s largest startup campus in Paris) and remotely since 2020, selected startups have the opportunity to partner with key stakeholders from LVMH Maisons. The six-month program fosters creativity and innovation, all while developing a community of individuals committed to designing tomorrow’s luxury. Demo-sessions, e-workshops and events allow startups and Maisons to collaborate and co-craft solutions.
Fostering business innovations since 2018
Since the launch of the program, La Maison des Startups has led to over 285 collaborations between startups and Maisons. With Replika, Sephora turned customer and sales associates into brand ambassadors online. With Urb-it, Moët Hennessy launched an eco-friendly last-mile luxury delivery service of fresh bottles in the Paris region. With Orbis, Zenith displayed state-of-the-art product presentations with holographic technology in Zenith boutiques worldwide. And many more.
Since 2018, la Maison des Startups LVMH has generated over 285 collaborations with Maisons. Discover them in video.
Here is the season 7 line-up, selected for their ability to work with LVMH’s Maisons on 6 strategic topics:
3D & Virtual Product Experience
ALTAVA – Customizable digital solutions for brands to appear in the metaverse
BARNEY – Connecting fashion brands to the virtual world
TANGIBLEE – Beyond AR & 3D: Interactive e-commerce experiences
THREEDIUM – A metaverse company to create, manage & deploy life-like 3D/AR experiences at scale
Omnichannel & Retail
MAXXING – Hyper-personalization, promotions & loyalty to boost customer engagement
UNCROWD – Experience analytics for market share growth
VELOU – Intelligent product discovery automation
Employee Experience & CSR
COLLOCK – Engaging talents and audience with games
ESSTEEM – Helping brands bridge the gap between CSR intentions and measurable social impact
HEYAXEL – Successful hiring experience, without additional tools
Operations & Manufacturing Excellence
GARDENIA TECHNOLOGIES – Making companies more operationally efficient, more sustainable and more profitable
MERCATEAM – Managing, training & empowering talents in the industry
PSYCLE – Customized quality control made easy
Media & Brand Awareness
CROWLINGO – Fully multilingual monitoring platform to analyze impactful topics in real-time
DRAGONFLY AI – Content performance prediction
NWO – Leveraging unstructured data to understand global cultural shifts and identify emerging microtrends
QWARRY – Embracing the future of contextual advertising
AUTHENTIC MATERIAL – Circular recycling: Design and manufacturing of materials based on luxury brands sourcing
BIOPHILICA – Plastic-free leather alternatives made with green waste
GRAVIKY – Making everyday materials from carbon emissions
GREENSPECTOR – Measurement & analysis tool to help eco-design web, mobile and IoT solutions
LAVOISIER COMPOSITES – Innovative materials of minimal footprint to design products with extra soul
RESORTECS – Innovative threads, rivets and disassembly technology to drive circularity and make recycling easy
La Maison des Startups is open to all talents and Maisons. To meet the startups and organise your demo-session, please visit https://lamaisondesstartups.lvmh.com.