E-Merchandising & Content Lead, Asia Pacific

Position

The name Tiffany & Co. instills images of Beauty, Romance and the iconic Blue Box. It is a Symbol of Excellence. Since 1837, the masterpieces of Tiffany & Co. have defined style and celebrated the world’s great love stories.

• Join Tiffany & Co. and be part of the largest luxury group in the world - LVMH!
• Do you love making a difference?

The E-Merchandising and Content Lead oversees the day-to-day content operations and authoring process for Tiffany & Co. websites within Asia Pacific, ensuring content is accurate, timely, localized, and executed to a high standard. The role also supports the A/B testing and optimization program through coordination, QA, and implementation. In addition, the E-Merchandising and Content Lead plays a key role in e-merchandising execution, helping optimize product presentation and on-site discovery to improve customer experience and commercial performance. This is a highly cross-functional role, partnering with local, regional and global teams and working closely with Communications, PR, Merchandising, Supply Chain and Client Relations.

Responsibilities

Content Management

• Execute day-to-day site content updates based on campaign and business priorities. Responsibilities include:
  • Partnering with Content Briefers to understand local needs and support regional variations of content
  • Receiving campaign content from the Digital Creative team and building pages/modules in the CMS
  • Coordinating with Project Management to route content for translations and local market feedback
  • Collecting and implementing QA feedback from cross-functional partners
  • Performing thorough content QA (links, layout, responsiveness, tagging, localization accuracy) to ensure a high-quality user experience
  • Publishing content live to site according to agreed timelines
  • Implementing post-launch fixes, refinements, and optimizations
• Prioritize project publication dates based on urgency and/or impact to site
• Maintain content hygiene and consistency across site experiences (navigation, landing pages, campaign modules, evergreen pages), escalating risks early when dependencies threaten timelines

E-Merchandising Execution

• Execute category and product grid optimization to improve discoverability, engagement, and conversion, including:
  • Assisting with product sorting strategies (newness, best sellers, seasonal priorities, gifting focus) aligned with regional direction
  • Executing grid curation: product ordering, inclusion/exclusion rules, and category hygiene (correct placement, duplication checks, missing products)
  • Coordinating and validating product badges/labels (e.g., New, Best Seller, Limited) where applicable
  • Supporting on-site search and browse experience improvements (basic query rules, synonyms suggestions, zero-results monitoring) in partnership with relevant teams/tools
  • Monitoring and escalating product data/content issues impacting merchandising (titles, imagery, pricing display, availability messaging)
• Partner with cross-functional teams to ensure campaign priorities are reflected in on-site assortment & stock 
• Report on product and category performance (views, add-to-carts, conversions, etc.)

Project Support

• Support rollout of new markets sites and enhancements of existing sites
• Set up initial content & merchandising in a timely manner
• Coordinate translation with global and local teams
• Identify site and digital product defects; document issues clearly and support IT testing/validation of fixes.
• Coordinate A/B testing in partnership with global team and/or third party agencies.
• Contribute to improvements in CMS authoring workflows and operational processes to increase efficiency and reduce errors.
   

Qualifications

• 4+ years of experience in eCommerce or website operations (content execution, site updates, publishing workflows).
• Hands-on familiarity with content management systems and authoring tools (e.g., Salesforce Business Manager).
• Experience supporting e-merchandising activities (product grids, category maintenance, on-site discovery improvements).
• Experience with project management tools (e.g., Jira, Asana, Trello or similar).
• Commercial mindset and team contributor
• Strong attention to detail with proven ability to execute QA rigorously and consistently.
• Comfortable working in a fast-paced environment with multiple stakeholders and shifting priorities.
• Strong communication and collaboration skills; able to coordinate across regional and local teams.

Preferred

• Luxury Retail Experience 
• Reading proficiency in Traditional Chinese