Cover - Guerlain

Internship – Business Development – January 2026

Published on 07.15.2025

Guerlain

Marketing

Start date: 01.05.2026

Reference: GUER04678

  • Place of employment :

    Paris, France

  • Contrat type :

    Stage

  • Required experience :

    Débutant

  • Work mode :

    Plein Temps

Position

As part of the Marketing Department in a context of business growth and transformation at Guerlain, you will play an active role in analysing business performance, calibrating launches, the product catalogue and promotions for the 3 business lines, and will ensure that the strategic ambitions of each line are translated into point of sale/online.

Job responsibilities

In this role, your tasks are as follows: 

  • Analysing the performance of our lines and categories, carrying out launch reviews, analysing our competitors' results and market trends 
  • Make recommendations in terms of offer, quantities, assortments and competitive best practice
  • Ensuring the proper implementation of axis strategies across all touchpoints: catalogue optimisation, merchandising expression (in physical points of sale and online), digital experiences, services, sampling strategy, etc.
  • Briefing and involving customer experience contributors (training, merchandising, digital, direct retail, etc.) in the strategy for each product category (axes).

Profile

As a student with 4 or 5 years' higher education in business, engineering or equivalent, you will ideally have some initial work experience in marketing project management (in the luxury or beauty sectors would be a plus).

Your organizational skills will enable you to rigorously manage your priorities and different tasks simultaneously, while always remaining proactive and committed.

Enthusiastic and inquisitive by nature, you are known for your ability to work as part of a team, your caring attitude, your humility, your good interpersonal skills and your ability to adapt.

You are known for your appetite for assignments with an analytical dimension, essential to the 360° vision of your projects, and you have a good ability to summarise.

You are fluent in English and have a good command of the Office pack (Word, Excel and PowerPoint).

This contract internship is available from January 2026, for a period of 6 months.

Location - Paris 1er.

GUERLAIN
MAISON

It all began with Pierre-François-Pascal Guerlain. A perfumer, chemist, inventor and researcher, the House’s founder settled up his first boutique in the heart of Paris, at 42, rue de Rivoli. The address quickly became an essential destination for dandies and elegant women. The House’s reputation at the courts of Europe peaked when in 1853, for the marriage of Napoleon III and Empress Eugénie, Pierre-François-Pascal created his Eau de Cologne Impériale, which he gave to the young bride as a wedding present.Since then, five successive generations of Guerlain perfumers have held the House’s creative reins. Today, Thierry Wasser is the heir to an olfactory legacy of some 1100 fragrances and the intrepid leader of future projects, exploring the world in search of the most exclusive raw materials.
The art of perfume bottles by Guerlain © Pol Baril

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