Content and Social Manager

Position

The Opportunity…

When you join Moët Hennessy (MH), you embark on a career journey with the leaders of luxury wines, champagnes, and spirits within the LVMH Group. You’ll drive your own career within a passionate and diverse workforce that spans four generations and combines a wealth of roles and capabilities. The spirit of conquest and enduring savoir-faire of our bold founders, past and present, will unleash your creativity and inspire you to shape the next chapter in our timeless story. As part of our engaged community around the world, and through the commitments of our global program, Living Soils Living Together, you will help us build a sustainable legacy for our planet and for generations to come. Enter a world of possibilities, and unlock career potential across across our 27 Maisons, and the global reach of LVMH.

Together with our dynamic teams, you’ll bring to life the unique values that define our collective journey: sharing, elegance, epicureanism, integrity, and a spirit of conquest.

If you want to inspire and be inspired, to craft experiences and experience the best in craftsmanship, Moët Hennessy is where you’ll flourish.

Overview of the position

The Content and Social Manager is responsible for leading the strategy, execution and optimisation of full funnel digital media campaigns to drive value and brand desirability across the Moet Hennessy brand portfolio. Managing multiple agency relationships including Social, Performance Marketing, Email Marketing, Content, and Activations, the role requires a passion for digital excellence in a fast-paced environment.

Job responsibilities

How you will contribute…

Key Responsibilities

• Digital Media strategy, execution and optimisation: Lead the brand managers and agency partners to plan and execute full funnel digital media campaigns across Meta, Instagram, Tik Tok, Pinterest, Youtube, and Online Video.
• CRM Management: Lead the brand managers and agency parnters to oversee email marketing calendars and monthly communications.
• Content Creation and Management: Oversee the planning and production of digital assets, content and video for social, eRetail, and CRM for each brand team ensuring content is optimised for each environment
• Agency Management: The key lead for social, email, content, activation and performance marketing agencies.
• Project Management: Help project manage campaigns and co-ordinate activity so that everything is planned well in advance in our marketing operations platform ensuring time and resources are scheduled
• Collaboration: Work closely with customer marketing to ensure social campaigns with our key eRetail customers abide to brand guidelines.

Reporting & Analytics

• Analyse social digital metrics and provide regular optimization recommendations to improve conversion performance
• Analyse CRM performance, monitoring open and click rates vs previous years and global benchmarks,
• Maintain a full understanding of Social, CRM and Content best practice, consumer trends/motivators and consumption habits and share across the MHA team owning and sharing an ‘E-retail / Omni channel best practice library
• Help the brand teams report on campaign performance in a consistent way ensuring we set clear benchmarks and learnings from each campaign

 

Profile

We are looking for unique and amazing talent. Join us if you have…

Education

• HSC completed
• College/University graduate major in Business or equivalent preferred

Languages

• Good command of the English language

Experience

• Strong previous eCommerce experience preferably within premium/luxury brands
• Experience in implementing distinctive channel specific strategies.

Technical Skills

• Ability to translate brand positioning and strategy into effective digital activations and communication
• Demonstrate an understanding and capability in executing the brand strategy using insights from digital platforms to power audience innovation and cross functional activation
• Thorough understanding of eCommerce sector with premium market experience
• Proven eCommerce skills (Demandware experience preferred)
• Strong planning, presentation and negotiation skills
• Strong numerical, analytical and statistical skills
• Excellent communication, networking and interpersonal skills
• High standard of computer literacy (word, Excel, Powerpoint)

Personal & Interpersonal Skills

• A team player
• Proactive and logical
• Highly motivated, energetic, and enthusiastic
• Responds quickly and effectively
• Customer focused
• Results oriented
• Able to work under pressure and with a degree of autonomy

Ready for a world of possibilities? Discover Moët Hennessy today!