DTC RETAIL MANAGER

Position

Do you wish to join the House of Dreams?

 

In this House, you will continue to perpetuate the dream of our creator: that of a more beautiful and happier world.

You will also consolidate our vision: to become the most desirable House in the world of beauty, an absolute reference of French luxury, a symbol of joy and hope.

This vision is carried by our six values that you will embody daily as designers of dreams - values that engage and define us:

 

Create Passionately

Craft together with joy

Excel for ultimate luxury

Lead with audacity

Cultivate Triumphant inclusivity

Commit and act to re-enchant the world.

 

Design your dreams with Dior.

 

Your Impact:

Within the Nordics Retail team, the DTC Retail Manager is responsible to drive teams in our Direct-to-consumer Point of sales (Department store concessions & Boutiques) to achieve sales targets, develop & motivate teams to deliver the highest level of client experience, and develop productivity on our direct retail counters & Boutiques.  

This position will be directly managing our POS managers for all DTC POS (15) across our 4 countries (Denmark, Sweden, Norway & Finland), including regular visits to each POS to coach teams, ensure brand image consistency & follow business development opportunities for each door.  

Job responsibilities

Team management & Development 

• Lead & develop a high performing DTC Counters & Boutique managers ensuring continuous upskilling according to our goals, tools & ways of workings.
• Provide support through coaching, retail skills training and performance management to enhance Beauty consultants’ growth & success withing our DTC doors.  
• Be actively present on the floor, as the responsible to develop POS management teams to ensure they deliver the operational tasks & activities of their POS according to Dior standards, processes & guidelines.  
• Lead recruitment & onboarding process for new team members alongside POS managers
• Build development plans for each Beauty consultant & ensure consistent follow up with POS manager

Sales & Profitability development  

• Work closely with Retail Development team and POS manager to drive sales performance & profitability by achieving the set targets for sales, average basket, item per transactions & other relevant retail KPIs 
• Develop key relationships with Department stores floor & department managers to identify challenges & opportunities specific to each POS and design relevant joint action plans 
• Work alongside Retail development to implement Retail focuses & activations according to company priorities

Shift planning efficiency 

•  Working closely with Retail Development team Pilot shift schedules per POS, supporting POS managers with data driven approach based on business opportunities to maximize efficiency & productivity 
• Coordinate deployment of off-payroll staff for KCPs and other relevant commercial periods to support sell-out development  

Brand image compliance

• Support compliant brand image in all POS ensuring that displays are according to guidelines & follow up with POS managers on specific needs

Coach POS managers to ensure optimized use of POSM, generosity & testers in each point oOF SALES| 

* The responsibilities outlined in this job description are subject to change based on the company's needs and ongoing projects

Profile

Ideally, you would have 5 years of experience in a leadership role, with a preference for experience in the beauty or luxury industry, Open to travel (70%) across Nordic and Excellent in English, Scandinavian languages and/ or French will be a plus  

Soft skills that align with our values:

Create Passionately:

· Initiative

· Resilience

Lead with Audacity:

· Exemplary Leadership & People Management Capacity

· Assertive & Proactive

Craft Together with Joy:

· Teamwork & Collaboration

· Communication & Interpersonal skills

Cultivate Triumphant Inclusivity

· Integrity

· Empathy

Excel for Ultimate Luxury:

· Attention to detail

· Numeracy/Analytical

Commit & Act to re-enchant the world:

· Change Management

· Adaptability

· Problem Solving

· Purpose Driven Management

Hard Skills:

Customer Relationship Management

Coaching / Leading teams

KPIs oriented / Business Acumen

Performance Management

Planning

Product Knowledge

Sales Management

Team Management / People Development

Visual Management

Operational excellence

Digital oriented

Additional information

Inclusivity is not just a noble principle; it is the very heart of our excellence. In a world where our clients, talents, and ideas increasingly come from diverse backgrounds, our diversity is our strength.

At Parfums Christian Dior, this means being a House where everyone feels respected, welcomed, and valued, regardless of their uniqueness. Because we know well: a House that reflects this diversity is a sustainable, vibrant House, rooted in both dreams and reality. Inclusivity cannot be decreed; it is practiced daily.

(If you require any reasonable adjustments within the application process, feel free to indicate it in your application).

Skills development opportunities

Soft and Hard Skills you will develop in this role.

• HARD SKILLS
• Customer Relationship Management
• Coaching / Leading teams
• KPIs oriented / Business Acumen
• Performance Management
• Planning
• Product Knowledge
• Sales Management
• Team Management / People Development
• Visual Management
• Operational excellence
• Digital oriented

 

• SOFT SKILLS
• Adaptability
• Solution oriented
• Entrepreneurial Spirit
• Client Obsessed
• Impact driven
• Caring Leadership
• Forward thinking
• Influence
• Team player

 

Recruitment process

RECRUITMENT STEPS

· Submit your application via our website. A recruiter will review your application. If your profile aligns with the requirements defined by our Hiring Team, you will be contacted for an initial HR interview. Subsequently, you will have subsequent interview with the Hiring Manager. 

* The process outlined above is subject to change based on the company's evolving business needs.