Regional Manager, East Coast

Position

The Regional Manager, East Coast is a strategic, results-driven leader responsible for the overall sales performance, operational excellence, and brand representation of all RIMOWA stores across the East Coast of the United States. This role oversees all locations, developing and executing comprehensive retail strategies aligned with the brand's vision, and directly manages sales, inventory, marketing initiatives, CRM, operations, and visual merchandising to drive profitability and foster high-performing store teams. 

Job responsibilities

Sales, Strategy & Profitability

• Develop, implement, and manage detailed, region-specific retail sales strategies, forecast regional revenue targets (including stretch goals), and create individual store and regional budgets to maximize ROI.
• Analyze sales performance, market trends, and competitive insights to identify opportunities, mitigate risks, and inform strategic decisions.
• Develop and forecast product assortment plans aligned with regional inventory needs and customer preferences.
• Ensure seamless operational integration across all stores to maximize efficiency and consistent execution of company policies.

Brand, Client & Customer Experience

• Ensure consistent execution of operational standards, visual merchandising directives, and brand guidelines in alignment with product launches, store exclusives, and special events.
• Develop and implement a comprehensive CRM communication strategy to engage clients and VIP customers, enhance brand awareness, and drive retention through value-added services and best practices.
• Oversee all store initiatives for VIP clients, including the integration and performance of in-store repair facilities.
• Collaborate with creative teams to develop and execute seasonal retail marketing plans while staying ahead of industry trends.

Leadership, Talent & Operations

• Recruit, hire, train, and continuously mentor Store Leadership and sales teams for new and existing corporate stores, fostering a high-performance and inclusive culture.
• Manage Store Leaders performance through ongoing coaching, feedback, and development plans to support individual and regional objectives.
• Oversee execution of operations, inventory assortment, and visual merchandising for new store openings.
• Implement and monitor loss prevention strategies to safeguard company assets.
• Prepare and deliver weekly reports and updates on sales performance, product feedback, and areas of opportunity to senior leadership.

Other responsibilities as shared by the company.

Profile

Experience

• Minimum of 10 years of progressive retail management experience within the luxury segment, including multi-unit or regional oversight.
• Proven track record of managing high-volume sales environments and consistently meeting or exceeding aggressive sales goals.
• Demonstrated success in growing a business through the development and execution of effective sales strategies.
• Proven experience managing and optimizing CRM programs to drive customer loyalty and long-term engagement.

Skills & Abilities

• Effective planner and strong team leader with the ability to communicate clearly, motivate teams, and manage performance.
• Excellent planning and analytical skills, with the ability to accurately forecast results based on detailed report data.
• Outstanding written and verbal communication, interpersonal, and presentation skills.
• Ability to thrive under pressure in a fast-paced, dynamic retail environment.
• Strategic thinker with strong problem-solving skills and commercial acumen.
• Proficiency in retail management systems and Microsoft Office Suite.

Education

• Bachelor’s degree in Business Administration, Marketing, or a related field preferred.

Travel

• Ability to travel approximately 50% of the time.

Additional information

$150,000 - $170,000