May 16, 2013

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Continuing its commitment to creativity in every shape and form, LVMH is funding the digitization and restoration of Jacques Demy’s legendary screen musical, The Umbrellas of Cherbourg.

Winner of the Golden Palm at Cannes in the year it was made (1964) and nominated for five Oscars, The Umbrellas of Cherbourg is that rare achievement: a film dearly loved by mainstream audiences and highly acclaimed by the critics. Set in a world re-infused with enchantment, the movie gave today’s screen goddess Catherine Deneuve her first star performance and set her on her path as Jacques Demy’s longtime muse.

State-of-the-art film preservation and digitization techniques have been employed to restore the movie’s original sparkling colors and bring out the best in its all-singing soundtrack. The restored film will be screened in the “Cannes Classics” section at the 2013 Cannes Film Festival prior to a major re-release on movie screens worldwide.

Jacques Demy stood for a certain kind of French elegance and “art de vivre” and his work perfectly resonated with the values of LVMH. With its passion for preserving and perpetuating creative practices and skills inherited from the past, the Group is especially proud to be supporting this restoration work.

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