High Jewellery Product Marketing Specialist - TEMPORARY CONTRACT

  • Company: Bulgari S.P.A.
  • Country / Region : Italy
  • Business group: Watches & Jewelry
  • Contract type: Temporary Job
  • Function: Marketing
  • Experience required: Minimum 2 years
  • Reference No.: BULG04896
  • Date of publication: 2021.04.18


Bulgari, within its Jewellery Business Unit based in Rome, is searching for a High Jewellery Product Marketing Specialist (temporary contract).


Main Accountabilities:



- Elaborate the Product Marketing Strategy based on market trends, competitor's strengths/weaknesses and competitive landscape

- Support the development of strategic planning (3 Year Plan and yearly budget) with in-depth, ad hoc analyses

- Develop insights on consumer behavior and product trends

- Analyse performance and propose improvements to High Jewelry assortment.

- Be in charge of regular Business Reviews to be dispatched to top management.



- Support the Marketing brief development with in-depth creative research to define the Product Portfolio, the new collection concept/structure, respecting Pillars strategic guidelines

- Be in charge of all Product Assortment tools (Database, Maps, Production Plan) in cooperation with internal stakeholders (New Product Development, Business Intelligence, Design Center, HJ Sales)

- Efficiently manage the HJ Production Plan and lead the product development process in collaboration with internal and external stakeholders.

- Be in charge of Masterdata creation & Maintenance, Data Quality checks, product-related information and costs



- Support the manager and the Brand & Communication Unit to develop communication campaigns (communication strategy, selection of products, shooting, internet, intranet, etc.) in coherence with the product strategy

- Prepare sales and training materials in coordination with the HJ Sales department

- Support the internal stakeholders in the preparation of Corporate events


Qualifications / Professional Capabilities:

  • University degree preferably in Economics, Engineering or Business Management
  • 3 years' experience in relevant product marketing role
  • Awareness of luxury brands, fashion industry and current trends
  • Project management skills
  • Analysis techniques
  • IT applications (BW, Office)
  • Fluency in English, French as a plus


Soft Skills:

  • Distinctive relational and communication skills
  • Customer Orientation
  • Flexibility
  • Business Awareness
  • Innovation & Curiosity

Watches & Jewelry

The most recently established of the Group's activities, the Watches & Jewelry sector brings together leading Houses with complementary positions.

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